I’m declaring myself THE influencer for caged bird keeper’s on the Internet.

(no one else wanted the gig)

If you follow digital trends as I do, it’s impossible to not recognize “the next big thing in marketing” called influencer marketing something that’s actually been around since 1940

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Why the Yoast SEO readability score is a bunch of cow dung.

Here’s how I know.

I’ve been blogging for 10 years. I’m no Ernest Hemingway but I’m reasonably articulate and have several hundred thousand social media followers.

When I started seeing poor readability scores I began to test. I posted one Nobel prize winner’s article – an article written by three veteran reporters in the Washington Post and one article from a well-respected reporter with the Huffington Post.

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