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modern day crook wearing a hat holding a gun and bags of money

When merchant processing goes sideways – expect it

LinkedIn has gotten boring and uninformative. All the supposed  SEO and ecommerce groups have become as tepid as a lukewarm single bag decaffeinated cup of green tea. “Content is king” – backlinks – due date hasn’t changed in a decade. I’ll be coming at you like a cup of coffee with five hour energy replacing …

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notebook computer mans hans typing worprezs logo on the screen

Why the Yoast SEO readability score is a bunch of cow dung.

Here’s how I know. I’ve been blogging for 10 years. I’m no Ernest Hemingway but I’m reasonably articulate and have several hundred thousand social media followers. When I started seeing poor readability scores I began to test. I posted one Nobel prize winner’s article – an article written by three veteran reporters in the Washington …

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